There’s a new power couple in town – EMS and Philips. At IDS, Mr Bühner announced EMS’ new partnership with Philips indicating that it was “…about time to link the two fields of professional care and home care together, with market-leading products”. Thanks to this new partnership, EMS can now complement GBT with the perfect at-home solution, Philips home care. It is during the motivation step of the GBT protocol that clinicians must appropriately motivate their patients to improve their oral hygiene and it is here that EMS recommends Philips Sonicare. This new partnership with Philips demonstrates EMS’ commitment to dental professionals to achieve better long-term care for patients, leading to longer, healthier lives. IDS is the perfect platform for EMS to launch new solutions and products on a worldwide scale. Already GBT has a fast growing network of dental professionals and patients thanks to last year’s GBT congress and IDS. It’s time to shape the future of dental maintenance and oral hygiene –together let’s start a GBT revolution!